Intuition vs information We’ve all been there; you take the spec for the information required from management, you go back to your (data/BI) team, discuss it, they do their magic and create a report that holds key information of the direction that the company should take. You then present the report back to…

Managing people and processes in the era of self-service analytics. — Back when I started my career as a developer in the early ’90s, BEFORE the internet (yes that long ago), there was no such thing as data visualisation like we have it today. Instead, we had ‘queries’ that were basically information listed on black and white DOS screens or printed…

Build a Data Strategy that Executes and Empowers — To create a 'true' Data-Driven Culture that Sets Up the Company to Scale and get ahead of the market's growth rate, aiming to move towards a predictive data culture rather than a retrospective one is key to the ongoing success of a company's continuous digital transformation. A 'true' data-driven culture…

By adopting a framework that enables you to make sense of your data, measure and optimise faster without the frustration — The Data/BI team is one of the most important parts of your organisation. They can make or break a business because your data and its quality depend on them… …and to thrive in this era, you need to make more data-driven decisions and less what Joe Blogg said decisions. To…

Why you should prioritise focussed segment-specific content over generic — There are a few pet peeves I’ve collected over the years, and the newsletter is one of them. I’ve witnessed businesses dedicate precious time and effort to this generic too often boring publication. …

Staying calm in the self-service analytics era when people push your buttons. — We all know the feeling when you’re in that weekly meeting; you know the ones that are ‘fixed’ in the schedule and seem to last for hours? Often enough, someone proudly opens up their laptop and pulls out their ‘own’ self-made version of a report, and starts quoting numbers. The…

How we set up a framework to scale with a focus on our customer Lifecycle. — My phone storage was full AGAIN, and I ended up scrolling through my photos- I came across the one below. It was probably our last (sober) photo together and one that always makes me smile and brings with it a sense of achievement. Although it’s been over three years since…

Data is one of the prized assets for any organization. It really might as well be the next oil. However, having large sums of data may not always translate into business success. Having relevant data and knowing how to use it is what works. Most businesses rely on customers for…